Category: 10th Grade Business

According to Franchise.org: “A franchise (or franchising) is a method of distributing products or services involving a franchisor, who establishes the brand’s trademark or trade name and a business system, and a franchisee, who pays a royalty and often an initial fee for the right to do business under the franchisor’s name and system.” In summary, you pay a fee and a portion of the profit to run a location of the business. Examples of this are Chick-Fil-A, McDonalds, Rural King, and a lot more.

Going independent is doing your thing and you do not get the help you need from a franchise. Things that you can get with a franchise that you can not get by going independent are a trademark, business system, and a franchisee. There are many other things that you can get with a franchise that you can not get by going independent that I do not know about but there are a lot.

According to Franchise.org: “There are two different types of franchising relationships. Business Format Franchising is the type most identifiable. In a business format franchise, the franchisor provides to the franchisee not just its trade name, products and services, but an entire system for operating the business.” In my opinion, a franchise is good if you are just starting a business or getting into one. Going independent I only recommend if you worked in a business and you know how to run one. Then you can start a business of your very own.

In this essay I will talk about the three areas of business in Chick-Fil-A.

The first thing is Sales and Marketing. Sales and Marketing is when the people in a business try to make people buy the products that they make and sell. Chick-Fil-A uses multiple ways to make people eat there besides the great food. Chick-Fil-A does print ads which means that they put ads in newspapers. They mail people coupons in the mail. They put up billboards for people on the road or highway or wherever they are to make them want to eat there. They have television ads. They sponsor different things like the Peach Bowl, and they do it every year! They are on Facebook. They are on Instagram. They are on Twitter. They are on YouTube. They have so much ways to get people to eat at Chick-Fil-A.

The next thing is Operations. Operations are like how the food is made, how the restaurant, who works there, and the different jobs that people have there. There are four different jobs at Chick-Fil-A. They are Team member, Cashier, Hostess, and Manager. Team Members are people who just help out in the restaurant. Cashiers take peoples orders and handle the money. Hostesses give people their food and keep them happy. Managers make sure that everything is running smoothly.

The last thing is Finance and Administrations. These mean like how Chick-Fil-A handles it’s money. Like, how to expands, how to pay its workers, how to afford all those things I talked about in Sales and Marketing, and so much more.

And those three things do not just apply to Chick-Fil-A. It works in every business there is out there.